How often do you see an artwork, a plant, or an item of clothing that you’d like to look up on the web but can’t put words to it? Probably not all that often. However, when you occasionally come across something you’d like to search which words cannot describe, it’s very frustrating and ultimately a lost cause. Text-based search is imperfect. That’s the idea behind visual search. To fill in during those moments which words won’t help.

Supposedly visual search is the next great frontier in building upon our current search engines – Amazon, Google, Pinterest, etc. And many efforts have been made over the last few years to make it a hit.