Creative Process vs. Data Driven Decisions

“Follow your heart and everything else will fall into place.” But, what happens when data driven decision are contradictory to your heart’s creative process? Big Data has unleashed a whole new world of capabilities pertaining to optimization and personalization. With Big Data, Amazon can predict the exact price point to maximize profits and Google can […]

Why Patents Are Bad For The Creative Mind

A creative mind doesn’t exist without the freedom to use tools and ideas, which is why patents are bad. Limiting either of these only hurts the creative output of talented creatives. Don’t get me wrong, in certain scenarios like technological advancements, it is very important to protect your innovations. But, the same laws which allow […]

Sneaker Con Uncovered A Hidden Sneaker Market

You know what’s about as believable as an underground toothbrush market? Telling you the resale market for sneakers is worth $1.2 billion annually and was launched by a sneaker convention called Sneaker Con. But, it’s true. Well, the sneaker part. Not sure about the toothbrushes. Although, 2 Chainz did brush his teeth with a $5,000 toothbrush, so […]

How Fear Kills the Creative Mind

When fostering your optimal creative mind, you must eliminate fear.  At its core, fear is a creativity inhibitor. It causes us to second guess our artwork or hold back that crazy marketing idea because we don’t know if people will like it.  We fear the unknown, even though the creative mind is stimulated by the opportunity to […]