Future of Packaging

I’m not going to lie, researching the state of consumer packaging and where it’s headed is very depressing. The enormity of the situation is too big for any one person to hypothesize solutions. And for every positive initiative, it seems like there’s lobbying to cancel its progress.

We should be past the point of getting everyone’s attention around single-use plastic consumption. But, just for good measures, I did a little back of the envelope math.